Sega Store Tokyo

The SEGA Store in Shibuya PARCO is a sleek, modern destination for fans of Japanese gaming culture, right in the heart of Tokyo. Located on the 6th floor of the fashion-forward PARCO shopping complex, this store blends classic SEGA charm with the latest in gaming, anime, and merchandise. It’s a must-visit for both longtime SEGA fans and newcomers looking to experience a stylish, pop-culture-filled side of Tokyo.

Inside SEGA Shibuya, you’ll discover exclusive goods featuring iconic SEGA characters, as well as merchandise from hit anime collaborations and limited-edition drops. The store is part of the larger “Cyberspace Shibuya” area within PARCO, which includes other otaku-friendly shops like Nintendo Tokyo and Pokémon Center Shibuya. With its clean, curated design and unique items, the SEGA Store is both a retail experience and a celebration of Japanese gaming heritage.

Being in Shibuya PARCO means the SEGA Store is surrounded by a dynamic mix of fashion, art, and subculture. After shopping, visitors can explore other themed shops, enjoy cafes with anime tie-ins, or check out exhibitions and events held regularly in the building. Just steps away from Shibuya Crossing, this SEGA Store offers a perfect mix of convenience and culture—ideal for travelers wanting a dose of nostalgia and creativity in one of Tokyo’s trendiest neighborhoods.