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Uirō is a traditional Japanese steamed cake specialty of Nagoya also referred to as uirō-mochi. It is mainly made by rice flour and sugar, and also can be made by flour or bracken powder. Nagoya and Kyoto commonly use rice flour uiro while Yamaguchi is famous for using bracken powder uiro. Uiro is chewy, similar to mochi, and has a subtle sweetness that isn't too overpowering. There are a wide variety of Uiro, with flavors ranging from azuki (red bean), green tea (matcha), yuzu (Japanese citrus), strawberry, chestnut, sakura, or brown sugar. In addition to the variety of flavors, Uiro is often different colors like white, black, brown, green, purple, or pink. While Uiro is a popular desert in Nagoya and other areas, the Uiro in Odawara is more known as a medicine. The dish was originally a name of medicine used in the Muromachi period, but the term has been used for confectioneries since 1712. In addition to all the flavors and colors, there are also seasonal uiros and special event uiro sold during Valentines, Christmas, and other Japanese events. However, the uiro's shelf-life doesn't last too long, so be sure to consume them right away or check the dates if you plan to bring some back as souvenirs from your Japan tour. Uiro has grown in popularity so much, that it's possible to buy them on bullet trains while navigating Japan.
If you plan to join one of our Spring Cherry Blossom Tours or Highlights Japan Tour Packages, be sure to try Uiro while riding the bullet trains!
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